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	<title>Managed Forex Accounts - Foreign Money Exchange - Forex Trading &#187; dates</title>
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		<title>What To Avoid When Printing A Business Calendar</title>
		<link>http://bestmanagedaccounts.com/what-to-avoid-when-printing-a-business-calendar/</link>
		<comments>http://bestmanagedaccounts.com/what-to-avoid-when-printing-a-business-calendar/#comments</comments>
		<pubDate>Thu, 08 Jul 2010 01:31:28 +0000</pubDate>
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				<category><![CDATA[Manage Forex]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[calendars]]></category>
		<category><![CDATA[dates]]></category>
		<category><![CDATA[holiday]]></category>
		<category><![CDATA[how to]]></category>
		<category><![CDATA[marketing]]></category>

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Calendar Printing is an important investment in terms of marketing for your business. As such, it&#8217;s important to make sure your calendar really stands out as colourful, useful and eye-catching. Unfortunately, some calendar printing esigns fail to  complete their marketing/business goals due to bad design. This can be due to a lot of reasons [...]]]></description>
			<content:encoded><![CDATA[<p>Calendar Printing is an important investment in terms of marketing for your business. As such, it&#8217;s important to make sure your calendar really stands out as colourful, useful and eye-catching. Unfortunately, some calendar printing esigns fail to  complete their marketing/business goals due to bad design. This can be due to a lot of reasons which includes bad image choice, lack of usefulness and inferior quality. If this happens, people might not pick up or use that calendar early enough. If they don&#8217;t put up that calendar by January, then that calendar printing design has failed.</p>
<p>To avoid this from happening to your custom calendars, you need to know why calendar printing can fail. A couple of major reasons exist for most calendar failure. Below are a few of the common ones.</p>
<p>Irrelevant images</p>
<p>The first major mistake that you need to avoid is the use of uninteresting images. The calendar&#8217;s monthly images are one of the major reasons why people choose one particular calendar. The majority of people want a calendar they will enjoy looking at through the whole year, so it&#8217;s important to get the images right. Try to avoid picking boring images &ndash; sounds obvious, but many people fall into the trap of displaying boring shots. Typical boring images we see include pictures of products (calendar of pneumatic drills, anyone?) and warehouses. Even if your company does specialise in these things, that doesn&#8217;t mean people will want to look at them all year round.</p>
<p> To avoid such a problem, always try to hire a professional photographer or graphic artist to create your images. It&#8217;ll give the responsibility to someone who has a natural eye for these things, and is the quickest route to a beautiful, interesting calendar.</p>
<p> Be sure to print important dates</p>
<p> Another reason some calendars fail is down to  overlooking important dates. People don&#8217;t just look at the pictures, they&#8217;re also using the calendar to foresee holiday dates. These holidays differ between countries, states, cities and counties.  If your audience is local, then be sure to print the local holiday dates as well as bigger national ones. If you fail to mark these, people might find your calendars only moderately useful.  If you want to avoid this error, consider getting one of the <a href="http://aglobalworld.com" target='_blank'>Custom calendars</a> from aglobalworld.com which will contain international holiday dates &ndash; particularly useful if your clients are global.</p>
<p>Little blank spaces</p>
<p>Another key thing not to overlook is the white space available for writing on in your calendar. You need to know that some people want to write on their calendars so that they can mark more personal dates in their calendar. This means that you need to make space in your folder for such minor reminders. Bad calendar designs are the ones with virtually no space for things such as that. Easily avoid this basic mistake by ensuring you include a degree of whitespace for your audience.</p>
<p>Quality issues</p>
<p>Also, you need to avoid printing calendars that are made of inferior materials. A calendar has the lifespan of a year. Over the course of a year, your calendar will see four different seasons, and be subjected to various things that can damage it including heat and cold. It&#8217;s not unusual for cheap, poorly printed calendars to last only a month or so. If your calendar has started to deteriorate by the end of the year, you&#8217;re not projecting a very good image of your business. Investing in the right materials (for example using specially coated paper and a hard backed cover) can usually overcome this issue.</p>
<p> Get your <a href="http://aglobalworld.com" target='_blank'>Customized Calendars</a> printed by Aglobalworld.com this year, and stand out with all major international holiday dates included. </p>
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